Welcome to
Success by Design - Mastering the Business of Interior Design
Scaling Your Interior Design Business Without Sacrificing Work-Life Balance
Imagine this: Your interior design business thriving in new niches, booking dream clients, and tackling high-profile projects—without sacrificing your life in the process. As a designer, scaling your ... ...more
Blog ,Highlights Interior Commercial Design Entrepreneurship &Design
December 18, 2024•2 min read
How to Sustainably Grow a Design Firm with Jeanne Collins
In this episode of the Success by Design podcast, Jeanne joins Katie to discuss the best strategies to market and grow an interior design business. ...more
Podcast ,Entrepreneurship Management &Design
December 06, 2024•44 min read
![2025 Colors of the Year & Color Trends [Roundtable]](https://images.leadconnectorhq.com/image/f_webp/q_80/r_320/u_https://storage.googleapis.com/msgsndr/MpE117NlJaWIYArk83MH/media/673fd87f1143fa2793316fed.png)
2025 Colors of the Year & Color Trends [Roundtable]
In this highly-anticipated episode of the Success by Design podcast, Katie is joined by color marketing experts to discuss the 2025 color of the year! ...more
Podcast ,Education Trends &Design
November 22, 2024•48 min read
![The Future of Interior Design in 2025 [The Table]](https://images.leadconnectorhq.com/image/f_webp/q_80/r_320/u_https://storage.googleapis.com/msgsndr/MpE117NlJaWIYArk83MH/media/672b8e76105b102ea5e26442.png)
The Future of Interior Design in 2025 [The Table]
Tune into the inaugural episode of The Success by Design Table Series where leaders in the interior design industry discuss business trends & predictions. ...more
Podcast ,Education Industry News Entrepreneurship &Design
November 08, 2024•46 min read
Fall ‘24 High Point Market Trends with Diana Rushton
In this episode of the Success by Design podcast, Di is back—but this time, Katie’s in the guest chair sharing all about the Fall ‘24 High Point Market. ...more
Podcast ,Industry News &Design
October 30, 2024•33 min read
Avoiding Burnout and Staying Fresh: How to Thrive as an Interior Designer for the Long Haul
As an interior designer, your creativity is your greatest asset, but it can also be your most fragile resource. Whether you’ve been running your firm for one year or twenty, the relentless pressure of... ...more
Blog ,Interior Commercial Design Entrepreneurship Management &Design
October 13, 2024•3 min read
Your Unique Journey is Your Strength: Katie's Story About Embracing the Non-Standard Path in Interior Design
Whether you are a new designer or leading a seven-figure firm, it can feel daunting, especially when your path doesn't seem to align with the traditional routes often celebrated in the industry. But l... ...more
Blog ,Interior Commercial Design Entrepreneurship &Design
October 13, 2024•3 min read
Embracing Art in Interior Design: Transforming Intimidation into Inspiration
The world of art can often seem intimidating, even to seasoned interior designers. The sheer breadth of styles, mediums, and historical contexts can be overwhelming. Yet, when approached with an open ... ...more
Blog ,Education Interior Commercial Design Entrepreneurship &Design
September 13, 2024•3 min read
![Art, Design, & Affordability [Roundtable]](https://images.leadconnectorhq.com/image/f_webp/q_80/r_320/u_https://storage.googleapis.com/msgsndr/MpE117NlJaWIYArk83MH/media/66d1204ef10da450ddcf6be3.png)
Art, Design, & Affordability [Roundtable]
In this roundtable episode, Mandy & Dr. Stacey join Katie to discuss art’s role in design & how to do things differently for the good of clients and artists. ...more
Podcast ,Design
August 30, 2024•66 min read
Unveiling the Hottest Interior Design Trends from Las Vegas Summer Market 2024
The Las Vegas Summer Market 2024 has just wrapped up, and it's clear that the design world is moving in bold, exciting directions. This year's market was a vibrant showcase of innovative trends that a... ...more
Blog ,Interior Commercial Design Trends Marketing &Design
August 09, 2024•3 min read
Staying on Top of Trends in Interior Design: Efficient Strategies for Time-Constrained Professionals
Navigating the swiftly shifting landscape of interior design requires a keen eye for trends without letting them consume your schedule. This white paper outlines practical strategies for interior desi... ...more
Blog ,Trends &Design
June 14, 2024•3 min read
2024 Interior Design Trends with Diana Rushton
In this episode, Diana Rushton returns to discuss the 2024 interior design trends she saw at the High Point market. ...more
Podcast ,Trends &Design
June 07, 2024•31 min read
I'm your host, Katie Erickson
I’m a commercial exterior and interior designer with an MBA and nearly 20 years in the industry. When I’m not leading my coast-to-coast, multi-million dollar firm, I love sharing real talk on the business of design, blending insights from 20 years as a business professor. I keep it honest—balancing work and chasing my two girls around.
Want More Actionable Insight?
We’re excited to offer even more access to Katie Decker-Erickson! With Katie's new premium channel, you’ll enjoy ad-free episodes of Success by Design and exclusive Strategy Sessions that dive deeper into actionable insights for growing your interior design business. Subscribe now to get fresh, uninterrupted content every week—and enjoy two free months with an annual subscription!
Interested In Sponsoring The Podcast?
Scaling Your Interior Design Business Without Sacrificing Work-Life Balance
Imagine this: Your interior design business thriving in new niches, booking dream clients, and tackling high-profile projects—without sacrificing your life in the process. As a designer, scaling your ... ...more
Blog ,Highlights Interior Commercial Design Entrepreneurship &Design
December 18, 2024•2 min read
How to Sustainably Grow a Design Firm with Jeanne Collins
In this episode of the Success by Design podcast, Jeanne joins Katie to discuss the best strategies to market and grow an interior design business. ...more
Podcast ,Entrepreneurship Management &Design
December 06, 2024•44 min read
2025 Colors of the Year & Color Trends [Roundtable]
In this highly-anticipated episode of the Success by Design podcast, Katie is joined by color marketing experts to discuss the 2025 color of the year! ...more
Podcast ,Education Trends &Design
November 22, 2024•48 min read
The Future of Interior Design in 2025 [The Table]
Tune into the inaugural episode of The Success by Design Table Series where leaders in the interior design industry discuss business trends & predictions. ...more
Podcast ,Education Industry News Entrepreneurship &Design
November 08, 2024•46 min read
Fall ‘24 High Point Market Trends with Diana Rushton
In this episode of the Success by Design podcast, Di is back—but this time, Katie’s in the guest chair sharing all about the Fall ‘24 High Point Market. ...more
Podcast ,Industry News &Design
October 30, 2024•33 min read
Avoiding Burnout and Staying Fresh: How to Thrive as an Interior Designer for the Long Haul
As an interior designer, your creativity is your greatest asset, but it can also be your most fragile resource. Whether you’ve been running your firm for one year or twenty, the relentless pressure of... ...more
Blog ,Interior Commercial Design Entrepreneurship Management &Design
October 13, 2024•3 min read
Your Unique Journey is Your Strength: Katie's Story About Embracing the Non-Standard Path in Interior Design
Whether you are a new designer or leading a seven-figure firm, it can feel daunting, especially when your path doesn't seem to align with the traditional routes often celebrated in the industry. But l... ...more
Blog ,Interior Commercial Design Entrepreneurship &Design
October 13, 2024•3 min read
Embracing Art in Interior Design: Transforming Intimidation into Inspiration
The world of art can often seem intimidating, even to seasoned interior designers. The sheer breadth of styles, mediums, and historical contexts can be overwhelming. Yet, when approached with an open ... ...more
Blog ,Education Interior Commercial Design Entrepreneurship &Design
September 13, 2024•3 min read
Art, Design, & Affordability [Roundtable]
In this roundtable episode, Mandy & Dr. Stacey join Katie to discuss art’s role in design & how to do things differently for the good of clients and artists. ...more
Podcast ,Design
August 30, 2024•66 min read
Unveiling the Hottest Interior Design Trends from Las Vegas Summer Market 2024
The Las Vegas Summer Market 2024 has just wrapped up, and it's clear that the design world is moving in bold, exciting directions. This year's market was a vibrant showcase of innovative trends that a... ...more
Blog ,Interior Commercial Design Trends Marketing &Design
August 09, 2024•3 min read
Staying on Top of Trends in Interior Design: Efficient Strategies for Time-Constrained Professionals
Navigating the swiftly shifting landscape of interior design requires a keen eye for trends without letting them consume your schedule. This white paper outlines practical strategies for interior desi... ...more
Blog ,Trends &Design
June 14, 2024•3 min read
2024 Interior Design Trends with Diana Rushton
In this episode, Diana Rushton returns to discuss the 2024 interior design trends she saw at the High Point market. ...more
Podcast ,Trends &Design
June 07, 2024•31 min read
Las Vegas Market 2023 with Diana Rushton
Want to know what’s trending in design in 2023 and beyond? Diana Rushton took a trip to the Las Vegas market and she’s here to tell all! ...more
Podcast ,Design
August 14, 2023•31 min read
NeoCon 2023 Review
NeoCon 2023 serves as the hub for the commercial design community each June. Katie and Diana from Color Works went this year—this is their review! ...more
Podcast ,Design
June 28, 2023•23 min read
Scaling Your Interior Design Business Without Sacrificing Work-Life Balance
Imagine this: Your interior design business thriving in new niches, booking dream clients, and tackling high-profile projects—without sacrificing your life in the process. As a designer, scaling your ... ...more
Blog ,Highlights Interior Commercial Design Entrepreneurship &Design
December 18, 2024•2 min read
How to Sustainably Grow a Design Firm with Jeanne Collins
In this episode of the Success by Design podcast, Jeanne joins Katie to discuss the best strategies to market and grow an interior design business. ...more
Podcast ,Entrepreneurship Management &Design
December 06, 2024•44 min read
2025 Colors of the Year & Color Trends [Roundtable]
In this highly-anticipated episode of the Success by Design podcast, Katie is joined by color marketing experts to discuss the 2025 color of the year! ...more
Podcast ,Education Trends &Design
November 22, 2024•48 min read
The Future of Interior Design in 2025 [The Table]
Tune into the inaugural episode of The Success by Design Table Series where leaders in the interior design industry discuss business trends & predictions. ...more
Podcast ,Education Industry News Entrepreneurship &Design
November 08, 2024•46 min read
Fall ‘24 High Point Market Trends with Diana Rushton
In this episode of the Success by Design podcast, Di is back—but this time, Katie’s in the guest chair sharing all about the Fall ‘24 High Point Market. ...more
Podcast ,Industry News &Design
October 30, 2024•33 min read
Avoiding Burnout and Staying Fresh: How to Thrive as an Interior Designer for the Long Haul
As an interior designer, your creativity is your greatest asset, but it can also be your most fragile resource. Whether you’ve been running your firm for one year or twenty, the relentless pressure of... ...more
Blog ,Interior Commercial Design Entrepreneurship Management &Design
October 13, 2024•3 min read
Your Unique Journey is Your Strength: Katie's Story About Embracing the Non-Standard Path in Interior Design
Whether you are a new designer or leading a seven-figure firm, it can feel daunting, especially when your path doesn't seem to align with the traditional routes often celebrated in the industry. But l... ...more
Blog ,Interior Commercial Design Entrepreneurship &Design
October 13, 2024•3 min read
Embracing Art in Interior Design: Transforming Intimidation into Inspiration
The world of art can often seem intimidating, even to seasoned interior designers. The sheer breadth of styles, mediums, and historical contexts can be overwhelming. Yet, when approached with an open ... ...more
Blog ,Education Interior Commercial Design Entrepreneurship &Design
September 13, 2024•3 min read
Here's What listeners Are saying...
Listener Reviews
insightful conversations & super RELATABLE!
Excited for a podcast directed towards interior designers that covers the business and creative mindsets needed to run a successful firm. Throwing in life balance to every conversation makes this super relatable. Great conversations.
Colorful Conversations is like having a fun chat with your artsy friend who also knows how to create success! Katie's podcast is a must-listen for folks who love design and want to make money from their creative passions. She keeps you in the loop about the latest design trends while dropping priceless tips on turning your creativity into a successful business. Whether you're a design enthusiast or a budding entrepreneur, Katie's show is a goldmine of ideas and inspiration. So, tune in and get ready to blend style and success with her friendly and informative episodes – you won't want to miss it!
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