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Success by Design - Mastering the Business of Interior Design

Digital Marketing Strategy for Interior Designers with Jason Lockhart

Digital Marketing Strategy for Interior Designers with Jason Lockhart

In this episode of the Success by Design podcast, Jason Lockhart joins Katie to discuss the best marketing strategies—and best practices—for interior designers. ...more

Podcast ,Education Entrepreneurship &Marketing

February 28, 20254 min read

New Year, New Moves: A Candid Q1 2025 Breakdown with LuAnn Nigara, Rick Campos & Dr. Jennifer Chukwujekwe

New Year, New Moves: A Candid Q1 2025 Breakdown with LuAnn Nigara, Rick Campos & Dr. Jennifer Chukwujekwe

Building a legacy isn’t about short-term wins—it’s about creating a business that thrives beyond you. Whether your goal is to pass it down to the next generation, sell it as a valuable asset, or leave... ...more

Blog ,Highlights Industry News Trends &Entrepreneurship

February 19, 20251 min read

Finances & Marketing for Interior Designers in 2025 [The Table]

Finances & Marketing for Interior Designers in 2025 [The Table]

The Q1 Success by Design Table Series podcast episode—hear from interior design industry leaders what’s changing in finances, budgeting, & marketing in 2025. ...more

Podcast ,Education Industry News Entrepreneurship Finance &Marketing

February 14, 202545 min read

Building a Business Legacy

Building a Business Legacy

Building a legacy isn’t about short-term wins—it’s about creating a business that thrives beyond you. Whether your goal is to pass it down to the next generation, sell it as a valuable asset, or leave... ...more

Blog ,Highlights Interior Commercial Design &Entrepreneurship

February 05, 20252 min read

3 Steps to Building a Lasting Business Legacy

3 Steps to Building a Lasting Business Legacy

In this episode of the Success by Design podcast, Katie guides interior designers through 3 critical components needed to build a lasting business legacy. ...more

Podcast ,Education Entrepreneurship Management &Design

January 31, 202515 min read

New Year, New Tools: Elevate Your Interior Design Firm with the Right Tech

New Year, New Tools: Elevate Your Interior Design Firm with the Right Tech

In today’s competitive design landscape, leveraging the right technology isn’t just about efficiency—it’s about enhancing your creative output and driving superior results. By automating time-consumin... ...more

Blog ,Highlights Interior Commercial Design &Entrepreneurship

January 20, 20252 min read

Technology & Automation for Interior Design with Danny Marsh

Technology & Automation for Interior Design with Danny Marsh

In this episode of the Success by Design podcast, Danny joins Katie to shine a light on the unique technology needs of interior designers & firms. ...more

Podcast ,Education Entrepreneurship &Design

January 17, 202538 min read

Why Mindset Matters When Scaling from Six Figures to Seven Figures as an Interior Designer

Why Mindset Matters When Scaling from Six Figures to Seven Figures as an Interior Designer

You’ve built a thriving interior design business—perhaps even reaching six figures—a remarkable accomplishment.But what does it truly take to scale beyond that milestone and break into the coveted sev... ...more

Blog ,Highlights Interior Commercial Design Entrepreneurship &Design

January 08, 20252 min read

Mindset Shifts to Scale Your Business Beyond 6-Figures with Laura Thornton

Mindset Shifts to Scale Your Business Beyond 6-Figures with Laura Thornton

In this episode of the Success by Design podcast, Laura joins Katie to discuss the mindset shifts it takes to scale a business to 6-figures & beyond! ...more

Podcast ,Entrepreneurship

January 03, 202558 min read

Unleashing Your Natural Genius: How to Design with Authentic Brilliance

Unleashing Your Natural Genius: How to Design with Authentic Brilliance

Do you find yourself recognizing your design talents and business potential yet also constantly questioning the right approach to refine them into exceptional brilliance? As designers, we are intuitiv... ...more

Blog ,Highlights Interior Commercial Design Entrepreneurship &Design

December 23, 20242 min read

Thought Habits for Business Growth with Amy Kemp

Thought Habits for Business Growth with Amy Kemp

In this highly-anticipated episode of the Success by Design podcast, Amy joins Katie to discuss the impact of personal growth on scaling a business ...more

Podcast ,Entrepreneurship

December 20, 202448 min read

Scaling Your Interior Design Business Without Sacrificing Work-Life Balance

Scaling Your Interior Design Business Without Sacrificing Work-Life Balance

Imagine this: Your interior design business thriving in new niches, booking dream clients, and tackling high-profile projects—without sacrificing your life in the process. As a designer, scaling your ... ...more

Blog ,Highlights Interior Commercial Design Entrepreneurship &Design

December 18, 20242 min read

Back to Home

I'm your host, Katie Erickson

I’m a commercial exterior and interior designer with an MBA and nearly 20 years in the industry. When I’m not leading my coast-to-coast, multi-million dollar firm, I love sharing real talk on the business of design, blending insights from 20 years as a business professor. I keep it honest—balancing work and chasing my two girls around.

Digital Marketing Strategy for Interior Designers with Jason Lockhart

Digital Marketing Strategy for Interior Designers with Jason Lockhart

In this episode of the Success by Design podcast, Jason Lockhart joins Katie to discuss the best marketing strategies—and best practices—for interior designers. ...more

Podcast ,Education Entrepreneurship &Marketing

February 28, 20254 min read

New Year, New Moves: A Candid Q1 2025 Breakdown with LuAnn Nigara, Rick Campos & Dr. Jennifer Chukwujekwe

New Year, New Moves: A Candid Q1 2025 Breakdown with LuAnn Nigara, Rick Campos & Dr. Jennifer Chukwujekwe

Building a legacy isn’t about short-term wins—it’s about creating a business that thrives beyond you. Whether your goal is to pass it down to the next generation, sell it as a valuable asset, or leave... ...more

Blog ,Highlights Industry News Trends &Entrepreneurship

February 19, 20251 min read

Finances & Marketing for Interior Designers in 2025 [The Table]

Finances & Marketing for Interior Designers in 2025 [The Table]

The Q1 Success by Design Table Series podcast episode—hear from interior design industry leaders what’s changing in finances, budgeting, & marketing in 2025. ...more

Podcast ,Education Industry News Entrepreneurship Finance &Marketing

February 14, 202545 min read

Building a Business Legacy

Building a Business Legacy

Building a legacy isn’t about short-term wins—it’s about creating a business that thrives beyond you. Whether your goal is to pass it down to the next generation, sell it as a valuable asset, or leave... ...more

Blog ,Highlights Interior Commercial Design &Entrepreneurship

February 05, 20252 min read

3 Steps to Building a Lasting Business Legacy

3 Steps to Building a Lasting Business Legacy

In this episode of the Success by Design podcast, Katie guides interior designers through 3 critical components needed to build a lasting business legacy. ...more

Podcast ,Education Entrepreneurship Management &Design

January 31, 202515 min read

Back to Home

STRATEGY SESSIONS WITH KATIE DECKER ERICKSON PODCAST
Want More Actionable Insight?

We’re excited to offer even more access to Katie Decker-Erickson! With Katie's new premium channel, you’ll enjoy ad-free episodes of Success by Design and exclusive Strategy Sessions that dive deeper into actionable insights for growing your interior design business. Subscribe now to get fresh, uninterrupted content every week—and enjoy two free months with an annual subscription!

Interested In Sponsoring The Podcast?

Digital Marketing Strategy for Interior Designers with Jason Lockhart

Digital Marketing Strategy for Interior Designers with Jason Lockhart

In this episode of the Success by Design podcast, Jason Lockhart joins Katie to discuss the best marketing strategies—and best practices—for interior designers. ...more

Podcast ,Education Entrepreneurship &Marketing

February 28, 20254 min read

New Year, New Moves: A Candid Q1 2025 Breakdown with LuAnn Nigara, Rick Campos & Dr. Jennifer Chukwujekwe

New Year, New Moves: A Candid Q1 2025 Breakdown with LuAnn Nigara, Rick Campos & Dr. Jennifer Chukwujekwe

Building a legacy isn’t about short-term wins—it’s about creating a business that thrives beyond you. Whether your goal is to pass it down to the next generation, sell it as a valuable asset, or leave... ...more

Blog ,Highlights Industry News Trends &Entrepreneurship

February 19, 20251 min read

Finances & Marketing for Interior Designers in 2025 [The Table]

Finances & Marketing for Interior Designers in 2025 [The Table]

The Q1 Success by Design Table Series podcast episode—hear from interior design industry leaders what’s changing in finances, budgeting, & marketing in 2025. ...more

Podcast ,Education Industry News Entrepreneurship Finance &Marketing

February 14, 202545 min read

Building a Business Legacy

Building a Business Legacy

Building a legacy isn’t about short-term wins—it’s about creating a business that thrives beyond you. Whether your goal is to pass it down to the next generation, sell it as a valuable asset, or leave... ...more

Blog ,Highlights Interior Commercial Design &Entrepreneurship

February 05, 20252 min read

3 Steps to Building a Lasting Business Legacy

3 Steps to Building a Lasting Business Legacy

In this episode of the Success by Design podcast, Katie guides interior designers through 3 critical components needed to build a lasting business legacy. ...more

Podcast ,Education Entrepreneurship Management &Design

January 31, 202515 min read

New Year, New Tools: Elevate Your Interior Design Firm with the Right Tech

New Year, New Tools: Elevate Your Interior Design Firm with the Right Tech

In today’s competitive design landscape, leveraging the right technology isn’t just about efficiency—it’s about enhancing your creative output and driving superior results. By automating time-consumin... ...more

Blog ,Highlights Interior Commercial Design &Entrepreneurship

January 20, 20252 min read

Technology & Automation for Interior Design with Danny Marsh

Technology & Automation for Interior Design with Danny Marsh

In this episode of the Success by Design podcast, Danny joins Katie to shine a light on the unique technology needs of interior designers & firms. ...more

Podcast ,Education Entrepreneurship &Design

January 17, 202538 min read

Why Mindset Matters When Scaling from Six Figures to Seven Figures as an Interior Designer

Why Mindset Matters When Scaling from Six Figures to Seven Figures as an Interior Designer

You’ve built a thriving interior design business—perhaps even reaching six figures—a remarkable accomplishment.But what does it truly take to scale beyond that milestone and break into the coveted sev... ...more

Blog ,Highlights Interior Commercial Design Entrepreneurship &Design

January 08, 20252 min read

Mindset Shifts to Scale Your Business Beyond 6-Figures with Laura Thornton

Mindset Shifts to Scale Your Business Beyond 6-Figures with Laura Thornton

In this episode of the Success by Design podcast, Laura joins Katie to discuss the mindset shifts it takes to scale a business to 6-figures & beyond! ...more

Podcast ,Entrepreneurship

January 03, 202558 min read

Unleashing Your Natural Genius: How to Design with Authentic Brilliance

Unleashing Your Natural Genius: How to Design with Authentic Brilliance

Do you find yourself recognizing your design talents and business potential yet also constantly questioning the right approach to refine them into exceptional brilliance? As designers, we are intuitiv... ...more

Blog ,Highlights Interior Commercial Design Entrepreneurship &Design

December 23, 20242 min read

Thought Habits for Business Growth with Amy Kemp

Thought Habits for Business Growth with Amy Kemp

In this highly-anticipated episode of the Success by Design podcast, Amy joins Katie to discuss the impact of personal growth on scaling a business ...more

Podcast ,Entrepreneurship

December 20, 202448 min read

Scaling Your Interior Design Business Without Sacrificing Work-Life Balance

Scaling Your Interior Design Business Without Sacrificing Work-Life Balance

Imagine this: Your interior design business thriving in new niches, booking dream clients, and tackling high-profile projects—without sacrificing your life in the process. As a designer, scaling your ... ...more

Blog ,Highlights Interior Commercial Design Entrepreneurship &Design

December 18, 20242 min read

How to Sustainably Grow a Design Firm with Jeanne Collins

How to Sustainably Grow a Design Firm with Jeanne Collins

In this episode of the Success by Design podcast, Jeanne joins Katie to discuss the best strategies to market and grow an interior design business. ...more

Podcast ,Entrepreneurship Management &Design

December 06, 202444 min read

Design Smarter, Not Harder: Unleash the Power of AI in Your Interior Design Firm!

Design Smarter, Not Harder: Unleash the Power of AI in Your Interior Design Firm!

As an interior designer, it’s easy to get swept up in the creative whirlwind of transforming spaces and bringing your clients’ visions to life. But behind every beautifully designed room is a machine ... ...more

Blog ,Education Interior Commercial Design Entrepreneurship &Management

November 11, 20245 min read

The Future of Interior Design in 2025 [The Table]

The Future of Interior Design in 2025 [The Table]

Tune into the inaugural episode of The Success by Design Table Series where leaders in the interior design industry discuss business trends & predictions. ...more

Podcast ,Education Industry News Entrepreneurship &Design

November 08, 202446 min read

The Power of Process in the Interior Design Business: Unlocking Higher Profitability and More Sanity

The Power of Process in the Interior Design Business: Unlocking Higher Profitability and More Sanity

As an interior designer, it’s easy to get swept up in the creative whirlwind of transforming spaces and bringing your clients’ visions to life. But behind every beautifully designed room is a machine ... ...more

Blog ,Education Interior Commercial Design Entrepreneurship &Management

November 06, 20243 min read

Back to Home

insightful conversations & super RELATABLE!

Excited for a podcast directed towards interior designers that covers the business and creative mindsets needed to run a successful firm. Throwing in life balance to every conversation makes this super relatable. Great conversations.

Colorful Conversations is like having a fun chat with your artsy friend who also knows how to create success! Katie's podcast is a must-listen for folks who love design and want to make money from their creative passions. She keeps you in the loop about the latest design trends while dropping priceless tips on turning your creativity into a successful business. Whether you're a design enthusiast or a budding entrepreneur, Katie's show is a goldmine of ideas and inspiration. So, tune in and get ready to blend style and success with her friendly and informative episodes – you won't want to miss it!

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Listener Reviews

insightful conversations & super RELATABLE!

Excited for a podcast directed towards interior designers that covers the business and creative mindsets needed to run a successful firm. Throwing in life balance to every conversation makes this super relatable. Great conversations.

Colorful Conversations is like having a fun chat with your artsy friend who also knows how to create success! Katie's podcast is a must-listen for folks who love design and want to make money from their creative passions. She keeps you in the loop about the latest design trends while dropping priceless tips on turning your creativity into a successful business. Whether you're a design enthusiast or a budding entrepreneur, Katie's show is a goldmine of ideas and inspiration. So, tune in and get ready to blend style and success with her friendly and informative episodes – you won't want to miss it!

Why Don't you leave us a Review too?

APPLE PODCAST

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